2023 may nearly be over, but fear not! The ever-expanding tripleS project won't let the year end before unveiling another sub-unit. tripleS NXT is composed of members Park ShiOn, Lynn, Jeong HaYeon, and JooBin, each in their teens and debuting with the sprightly Just Do It.
This song was revealed earlier in December, but today it's paired with a stylish performance video. Just Do It maintains the smooth, somewhat reserved tripleS sound, pulling heavily from 90's R&B but tethering that approach to a percolating, atmospheric beat. The track washes over with plenty of appeal, even if it never rises above "pleasant." The melodies are quite repetitive and rarely surprising, echoing the bounce of the beat.
One notable thing about Just Do It is that the bulk of the song is sung in unison. We don't hear this as often in K-pop as we do in J-pop, and the vocal layering compliments the hazy energy. An unexpected whistle tone sends us off on a high, though the arrangement should have highlighted this vocal flourish more than it does. With a project as sprawling as tripleS, individual voices and charisma will go a long way toward making each new sub-unit stand as its own thing.
| Hooks | 8 |
| Production | 8 |
| Longevity | 8 |
| Bias | 7 |
| RATING | 7.75 |
Grade: C+
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