Strategic Management, Sixth Edition Frank T. Rothaermel CONTENTS PART ONE / ANALYSIS 2 CHAPTER 1 WHAT IS STRATEGY? 4 CHAPTER CASE 1 / Part I Tesla: The Trillion-Dollar Tech Titan 5 1.1 What Strategy Is: Gaining and Sustaining Competitive Advantage 7 Crafting and Implementing Strategy at Tesla 7 What is Competitive Advantage? 12 1.2 Stakeholder […]
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