Whenever a new boy group debuts with a bright concept, it feels like we're running against the clock before they inevitably shift toward edgier sounds. I'm not too worried about TWS in this regard, especially since their exceedingly bright title tracks have been huge chart successes. But when they do inevitably move on to new sounds, the group has already proven their skills in a variety of concepts.
It would take so little for me to dislike Double Take. Throw in some tinny, pots-and-pans percussion and posturing chants and you've got a recipe for instant exasperation. Yet, the song works in spite of itself. The hook is repetitive and simplistic, but the whole thing is pulled off with such flair. In between the relentless "Double, double, dou-dou-double... take!" we've got a stellar, vocal-led second verse. Elsewhere, the melodies are constantly moving. I'm especially charmed by the bridge, which positions surprising range over a throwback hip-hop beat.
More than anything, Double Take continues (and expands upon) TWS's quirky style. Their strength thus far has been transforming familiar tropes into a playful narrative that plays like the soundtrack to a youth drama. Much of this is due to the specificity and detail of the songwriting/production, but the members' charisma can't be discounted. This winning combination buoys what could have been a tired two minute TikTok challenge into its own kind of highlight.
Hooks | 8 |
Production | 8 |
Longevity | 9 |
Bias | 9 |
RATING | 8.5 |
Grade: B
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