Kiss Of Life made a notable debut last summer with multiple solo releases leading up to a full group track. It was a mixed bag musically, but offered glimpses of how exciting they might sound in the future. So far, their material hasn't quite lived up to that promise, but new single Midas Touch rekindles much of that spark.
Right off the bat, I'm captivated by Midas Touch's bombastic instrumental. It feels like a mix of the 90's and the 00's, harnessing the hip-hop funk of the former and the sharp, angular percussion of the latter. This energy continues throughout the entire track, matching the verve of the performance. It also paints a clear way forward for Kiss Of Life, establishing a brasher, more boisterous sound than many of their peers. They have the vocals to back this up, and I love how Midas Touch allows them to explore a variety of tones.
Even so, Midas Touch still feels like a starting line. While its sound is engaging and fun, I'm not as bowled over by the song's chorus. The sing-talk hook works fine and is catchy enough, but doesn't quite live up to the potential of the verses and pre-chorus. I imagine this will all get ironed out in the future if Kiss Of Life continue to pursue this style. Let's hope that they do!
| Hooks | 8 |
| Production | 9 |
| Longevity | 9 |
| Bias | 8 |
| RATING | 8.5 |
Grade: B
No comments:
Post a Comment